For over three decades, partnering with local, national and international brands, in countless retail success stories, IDX design’s aim has always been to help optimize business and human potential through the synergy of interior design with branding and experience architecture. By crafting spaces that bridge function with deep market sensitivity, meaningful conversations are established between your brand and your customers' hearts, translating retail vision and objectives into a captivating brand and product theatre where every detail is considered and optimized to plays its part in capturing the shopper's eye, heart and imagination.

Scroll below to see some recent and highlighted projects:


Levi’s, National

Client: Levi’s

Year: 10+ years

Scope: Concept Development to Opening

Description of Project:

Through the Pantorama group as well as in collaboration with the SF LEVI'S Corporate HQ, IDX has been planning, value-engineering, tender coordinating and drawing all retail concepts for the Quebec market.

Project Vision

LEVIS' is a renowned brand with a global presence, selling through corporate and licensed partner stores. IDX, with its retail and industrial design expertise, ensures a seamless translation of brand elements and design guides into practical, cost-effective store elements and displays. Deep listening, technical proficiency, creativity, and transparent partnering are the hallmarks of IDX's approach, aligning global design intent with licensee goals and budgets for effective shopping experiences.

Services Performed

Store planning, value engineering, permitting, design development and construction coordination.

Construction Costs

$ 500,000 - 1,000,000 per store


Fruits & Passion, Nationwide

Client: Fruits & Passion

Year: 10+ years

Scope: Concept to Opening

Description of Project:

Since its establishment in 1992 in Quebec, Fruits & Passion has been a trailblazer in redefining body and home care with its fragrant, natural, and cruelty-free products. For nearly two decades, IDX has been a steadfast partner, contributing to the reimagination of Fruits&Passion's retail spaces from strategic planning to store layout. Whether for point-of-purchase (POP), kiosk, or flagship store, IDX ensures designs are interactive, engaging, and align with the brand, effectively meeting the dynamic needs of the market.

Project Vision
In the ever-changing world of cosmetics and body care, where ingredients, scents, and brands evolve constantly, remaining competitive requires staying attuned to market trends. To showcase F&P’s diverse offerings and invite a wide range of customers, IDX designed an immersive spice-market-styled experience store. This diversity-friendly approach sparks customer imagination, invites them on an original discovery journey and it also makes for strong merchandising through eclectic yet cohesive storytelling.

Services Performed

Strategy, store positioning, store planning, prototyping, design and technical development, value engineering, permitting and construction coordination

Construction Costs

$ 500,000 - 1,000,000 per store


Bouclair, Nationwide

Client: Bouclair

Year: 15+ years

Scope: Concept to Opening

Description of Project:

Bouclair Inc. is a Canadian lifestyle brand specializing in home fashion and decor. With a diverse product range, including furniture, window coverings, bedding, and lighting, Bouclair operates 55 stores across Canada and serves customers online. Established in 1970 as a fabric and sewing business, the company evolved and expanded into a complete lifestyle and home decor concept. From bigbox stores to a November 2021, flagship store in Montreal's Griffintown, Bouclair remains an accessible and community hub for decor inspiration, transforming homes across Canada.

Project Vision

As retail is re-invention, IDX collaborates with internal design and construction teams to shape dynamic home decor shopping experiences.

The Bouclair big-box store strategy was designed to prioritize speed and shopability, ensuring customers swiftly fulfill their needs with a sense of efficiency. Success lies in the customer's ability to declare, "I found what I need." Conversely, the hip street store experience unfolds as a lifestyle journey, immersing clients in a space that reflects and defines their identity—a sentiment akin to, "I am discovering who I am."

What sets the Bouclair store design apart is its ability to not only help customers define themselves but also guide them efficiently to discover what they need. This is achieved through powerful merchandising tools, calculated lighting use, thoughtfully crafted color stories, and strategic organizational structures that simplify the buying decision-making process for customers.

Services Performed

Store planning, design and technical development, value engineering, permitting and construction coordination

Construction Costs

$ 250,000 - 2,000,000 per store